MCM Staff

2018 Update

Yes, the magazine is still late. It’s the end of January, 2018, and I had hoped to have #205 at the printer by now. I’m about three days away from that goal, so that’s a good thing! If I keep up this blazing schedule, I’ll be able to do the six issues this year, and start on the Annual Contest Issue, which will be a stand-alone issue. Remember, I’m doing everything myself, from the mag, the bookkeeping, data, subscribers/circulation, ad sales, dealer sales, web site, everything but the forum. So, please, have some patience. I have been getting a lot of requests for refunds, and if you paid me, or rather Model Cars Magazine, LLC, and not Golden Bell, I will honor your request, delete all your info, data, and sadly, access, and send you back your pro-rated subscription monies. I can’t refund any Golden Bell Press subs, I never received those monies.

Thank you, everyone, who has sent emails of support. I will make this work, even with back surgery #8 now being scheduled. I will have to go through one more round of injections in March, then probably set up surgery for May or June.

So, Mahalo Nui Loa.

Thank you for your support and patience.

Issue #205 will be one of the last issues with Harry’s work in it, and it’s been real sad working on this issue. Every time I open up one of his layouts, I see him. Miss you my friend!

Meng Jeep Rubicon

Mengʻs New 1/24 Scale Jeep Rubicon

Mengʻs new Jeep Rubicon is here. And, like the Ford F-350 they released previously, itʻs very-well done! There is no motor, itʻs basically curb-side, but we know that this will be a model that will be built up more ways that we can count! Check out the

photos to see whatʻs in the box!

Tamiya Mercedes-AMG GT3

Tamiya Mercedes-AMG GT3

Tamiya sent their newest kit, the Mercedes-AMG GT3. We have to say, this is one insane looking kit! Just roughing the body together made such a good looking model, it mades us wish we had an extra half-mil to go out and buy the real car! With all seriousness aside, even though the kit is curbside, it’s really a superb kit. Check out the photos to see what we mean, and go pick up your kit from your local hobby shop now!

 

Issue #204

Inside Issue #204

Cliff Read’s Sharp Sedan

Evolution Of The Automobiled, Part II

Dirk Joseph’s Scratchbuilt Motorcycles

Dr. Cranky’s Phantom Gasser

New Chrome Pens

 

Issue #203

Inside Issue #203

Dr. Cranky’s Lab-RAT-ory Anatomy of a Rat

Evolution of the Automobile, Part I

Tim Boyd builds a pair of Kitbashed Classics

Trucker’s Corner

1941 Chevy Makeover

Studebaker Lark V8

NNL East Coverage

Out Of The Bottle, by Wayne Moyer

Revell’s new Ford Bronco

Renewal Card

Model Cars Magazine Subscription Renewal Card

If you want to renew your subscription to Model Cars Magazine by sending in payment via check, money order, or a roll of unmarked bills, use the Renewal Card below (click the image and it opens in a new window) . Thank you!

Changes

Model Cars Magazine
Restructuring/Publication Schedule

First off, no, we are not shutting down Model Cars Magazine. Yes, it probably would be a lot easier, less headaches, and the smarter thing to do, but we don’t quit. What we have decided is to restructure and overhaul the printing/publication schedule for Model Cars.

Since 2001, we have printed nine issues a year. We had started off the first two years doing only six issues, but the magazine took off, and we went up to nine issues a year. With Golden Bell Press in Denver shutting down in December 2015, the magazine was dumped in our laps, lock, stock, and barrel. There were over 2,400 subscribers, about 1,900 dealers/hobby shop copies, and at that time, around 500 copies sent for distribution through major newsstands/bookstores with a distributor (Ingram). So with a print run of 5,000 copies, it looked like it would be something we could do. About a week after the turnover, Ingram increased their order from 500 copies, to 1,800 copies, literally overnight. This would be great for the circulation/numbers for the magazine, but there was of course increased costs involved. So from a normal print run of 5,000 copies, we were now at 6,500 copies.

We were under an obligation to fulfill all the existing subscriptions, with no cash flow coming in. Dealer/hobby shops are billed with an invoice after the magazines are sent out, and they pay their invoices after the magazines are sold.

We were spending about $10,000 per issue to print, polybag, and mail each issue, and we have done four issues since the closing of Golden Bell. Model Cars was on a nine issue a year subscription base. So, after a year, we have made a decision. In hindsight, always 20/20 mind you, we should have done this at the beginning, but that is just the way things have worked out.

Change In Frequency/Printing Per Year
We will be going from nine issues a year down to six issues a year, and the Annual Contest Issue will now be a separate stand-alone issue, NOT included with the annual subscriptions. We are raising the cover price of the magazine, from $5.50 to $6.50 (it has been the same price for over 17 years), and annual six issues a year subscriptions will be $23 per year. DON’T SCREAM AND YELL. You will not be ripped off, lose any issues, etc. When the change happened, Golden Bell was using a proprietary system for the subscriptions. We didn’t have $6,000-7,000 to pay for a dedicated subscription software system, so we are using simple Excel spreadsheets to do the database/subscriber information. When the data came over, the expirations were in months, and since we knew we were behind already, we changed the months over to the corresponding issue number. So, if you have eight issues left on your subscription, you will still get eight issues. It may take longer (please, no sarcastic comments/jokes inserted here), but you will get ALL of your eight issues, irregardless of the date/month of the issue. The new rate will be $23 per year, for six issues. At the old rate, nine issues were $34.65, which breaks down to $3.85 per copy/issue. At the new rate, $23 for six issues, that comes out to $3.83 per copy/issue. So basically, your subscription base rate is staying the same, albeit with a two cents difference.

We are also putting the distribution through Ingram (Barnes & Noble and other newsstands) on hold for now, until we get back up to speed. We had thought about just carrying on with just printing and mailing to the paid subscribers, but that would be like shooting ourselves in the foot.

So, yes, we should have done this before/sooner, but that is what it is, as they say. Yes, there are a lot of things we could have done different/better, it has been a learning curve, for sure. It would be a lot less headaches if we just walked away from the $50,000 that we have invested so far in this, and try and live “normal” lives, but then, we are not normal, right?

We are not doing this for the money. We are doing this because we love the hobby, plain and simple. This hobby has done so much for us, and this is our way of giving back to it.

Thank you so much, everyone, who has stood behind us, and next to us, along this journey. Model Cars has been published for over 17 years, and we hope to see it published, and printed, for another 20 years at least!

 

Mahalo nui loa

Gregg & Darryl