Cheating? Really? In order to cheat, you have to break the rules. Are there posted rules for this game?
If you were told to find someone, what would you do? Walk around and look for them? Google them?
What if you were a private eye? You techniques and skills at finding people would increase your chances of finding this person.
We all have different skill sets and we should be encouraged to use them to the max. Unless your breaking the rules. Are there rules?
Most of you build better models than me. I feel bad for me, but good for you. I don't call you a cheater. There are no rules involved. Just skills.