I just received this link in my Yahoo! model car group, and I thought it was very cool that Honda is doing this.
Apparently, because of the switch to digital "film," a lot of drive-in theatres around the country are in danger of closing- in fact, just about all of them.
Honda is willing to donate five of the upgraded projectors to these small businesses- many of which are landmarks, and family-owned enterprises. At $80,000 a pop, these projectors are not cheap, and the revenues simply aren't what they used to be.
I'll be hitting a drive-in before the end of this summer now. Perhaps we all should if one is within a convenient distance and do our part. $20-25 for two or three movies for a whole carful of people? Tell me how you lose like that?
The voting is here.