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  • 2 months later...

My grandfather's all-time favorite car was his '41 Willys Americar Coupe. He told a story of going to the local dealership where he'd bought the car new. It was 1943 and the middle of World War II. He went to the parts department for tune-up parts. A man in a suit came over to him at the parts counter and asked if the '41 Coupe out front was his. He replied that yes, it was his. The man identified himself as the General Manager of the dealership. He offered to trade grampa a brand new 1942 Willys plus $250 cash for the '41. Grampa thought that was pretty strange that he would offer a brand new car plus cash in trade for a 2 year old car. The Manager said that he could afford to make an offer like that because new civilian car production was stopped in the middle of the 1942 model year shortly after Pearl Harbor. Then the War Powers Administration set the prices that could be charged for new cars. Prices for used cars were only limited by what a seller could get for it. The dealer could easily sell a used car, especially one as clean as Grampa's, for far more than he could sell the new car. The new car price would have lost the dealer money rather than making him profit. So they were reluctant to sell the new one. The price allowed for a used car trade-in was not controlled. So they could trade the new one for a used car and still make a profit off re-selling the used trade-in.

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