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Posted

I've been searching for pictures of kustomized Hudson's of late and keep running across these things

hs570202.JPG

and for some reason the same thing keeps coming to mind................................

"Hi, I'm Norm!"

Norm2.png

:lol:

Posted

Love the '56 and '57 Hudsons! Why? Because they're so garish!

Those years, like all '55 and later Hudsons, were simply badge-engineered Nashes. That's actually the '54-era Nash body 'redecorated' as a Hudson.

Posted

pare off most of that chrome baggage and that car starts to look pretty again. then again, i'm of the k-i-s-s school of style.

not to say i don't like the car as is, i do, actually.

Posted

I like the car as it is . . . I like the fact that an industry went out of its way to make vehicles as unique as this one, which is why I'm still in love with the Falcon and the Dodge Dart. They might not be everyone's favorites, but those cars were built to last and made you stand out. Well, it all went to hell after the Gremlin and Pacer, but that's another story. LOL!

Guest Johnny
Posted

I don't know why I really like that car but I do! :lol:

Posted

I don't know why I really like that car but I do! :lol:

It's this ugly duckling sort of liking. More like in pittying it. If you manage to look past all this festooning, they probably were darn good cars.

Posted

You guys can love it all you want. I think it's ugly and can see why Hudson's aren't made anymore.

Hudsons aren't made anymore not because they were ugly, but because Hudson/Nash/Kelvinator and who knows what else all got smushed together to form American Motors, and the Hudson and Nash nameplates were dropped in favor of the Rambler name.

Posted

Hudson is gone because of the Hudson Jet and Ford's aggressive 1954 discount sales drive to out sale Chevy. It didn't hurt Chevy, (they just discounted too) but it really hurt the inpendants .

Guest Johnny
Posted

Hudson is gone because of the Hudson Jet and Ford's aggressive 1954 discount sales drive to out sale Chevy. It didn't hurt Chevy, (they just discounted too) but it really hurt the inpendants .

I can imagine the phone call between GM and Ford planning that one out!

Posted

Hudson spent their limited budget on tooling up the Jet, which was the answer to a question no one asked, a small car that sold for as much as a full sized car. This left Hudson with no cash to replace the aging step-down models.

Ford wanted to out sale Chevy and be first in U.S. sales again, so they stepped up production and forced dealers to discount. Chevy simply did the same, which priced the cars where the indpendants couldn't compete. This forced the mergers that killed Hudson and Packard, and the big Nashes.

Posted

Hudson spent their limited budget on tooling up the Jet, which was the answer to a question no one asked, a small car that sold for as much as a full sized car. This left Hudson with no cash to replace the aging step-down models.

Ford wanted to out sale Chevy and be first in U.S. sales again, so they stepped up production and forced dealers to discount. Chevy simply did the same, which priced the cars where the indpendants couldn't compete. This forced the mergers that killed Hudson and Packard, and the big Nashes.

Two other things that most never think about: First, Hudson never developed a V8 at the time when V8's were sweeping the industry (I was a youngster in 1953--turned 9yrs old, and even I knew the sales and popularity power of a V8 engine).

Second, and while behind the scenes was their loss of the only outside body supplier left in the industry, when in 1954, Chrysler completed their buyout of Briggs Body Company, who had built Hudson bodies since the early 1930's (the buyout of Briggs by Chrysler also hastened Packard's move to buy up Studebaker, with similarly disastrous results). Hudson simply lacked the capital to build their own body plant--they'd shot their wad on the Jet, which went nowhere fast.

Art

Posted

Hudson is gone because of the Hudson Jet and Ford's aggressive 1954 discount sales drive to out sale Chevy. It didn't hurt Chevy, (they just discounted too) but it really hurt the inpendants .

What Craig has said is absolutely correct. Ford's sales blitz was really what killed all the independents, and, believe it or not, almost did in Chrysler, too. The flood of unordered cars that starting showing up at dealers in the early spring of 1954 forced Ford dealers to give massive, loss-inducing discounts just so they'd have enough room for inventory they actually wanted.

General Motors, not about to let Chevrolet lose, retaliated likewise. And the blood-letting began.

The independent companies, already in a weakened position, simply couldn't keep up with Ford or Chevy (both of which were already less expensive to start with than most independent makes,) and all ended up circling the drain.

Charlie Larkin

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