Correct.......GoodYears fees went up a BUNCH....but by that time I was out of the biz. I have even heard rumor later GoodYear realized playing hard ball was a mistake and went back from the per model fee to a reasonable fee. The model company sent them a bill for the cost to engrave GoodYear on all the molds.......you know what happened!
Round2 has much more product line to spread the cost across. TONS of die cast in 1/64 to 1/18. It's just a different deal. I kinda stand with Revell....charge me to advertise YOUR product?!?!?!?
And yet, if one looks closely at the tires in Revell's '49 Mercury station wagon kit---they are clearly engraved in raised detail....FIRESTONE! Of course the lettering, and the Firestone logo are quite small, as in keeping with tires of that era which could be made either white or black wall, all lettering was outboard of the "scuff" bead, as the space between that bead and the bead of the tire against the rim had to be kept open, so that the black layer of rubber could be buffed off of the tire casing to expose the layer of white rubber which made the white sidewall.
But, the tire mfr information is clearly on those tires.